JIM SCHACHTERLE

CREATIVE DIRECTOR & DESIGNER

Finding the right path to care

Design Strategy Brand Identity Design Experience Design

MetLife 360Health

Overview

In collaboration with MetLife’s global design team, Grammar framed the design strategy and experience for a new cross-country initiative—360Health. 360Health, a portfolio of critical disease coverage products, showcases and elevates MetLife’s health offerings across communications, products, and services. At the end of 2018, the program was launched across eight markets throughout Asia, making critical disease coverage available to millions.

Team

Studio, Grammar
Managing Principal—Design, Jim Schachterle
Managing Principal—Strategy, Anjali Grover
Design, Yumi Nakamura